Australia’s first online sustainability-focused shopping event, Green Friday, has partnered with Biotuff and a range of Australian brands across various categories to encourage consumers to shop mindfully this year.
The digital event – launched in 2021 – aims to tackle Australia’s mass-consumption habits through peak shopping periods, where Australians can sometimes make hasty online purchases, many of which end in landfills.
“Biotuff is very proud to be part of this wonderful event that encourages Australians to shop sustainably,” Nadia Steele from Biotuff says. “With so many wonderful eco-friendly products on offer, consumers can easily navigate everything they need while keeping the environment at the forefront of their shopping.”
Scheduled for October 27th - November 3rd, Biotuff will showcase ethical and sustainability-focused offerings on selected products, giving consumers the time to slow down and ‘buy better’.
“Biotuff is offering a 15% discount across the entire range of compostable plastics during this period,” Steele says. “We are proud to partner with Good Friday and promote our wonderful products with this event to help encourage sustainable shopping habits to Australian eco-conscious consumers.”
Green Friday is a startup based in Botany, Sydney and was founded by a team of people passionate about reducing the environmental impact shopping can cause. After starting Releaseit, a rental marketplace where sustainability and circularity are always top of mind, its founders knew there was more to be done to disrupt retail consumerism. That’s how Green Friday was born.
“Innovated shopping events such as these make it easy for consumers to go green and create a more sustainable shopping experience,” Steele says. “Biotuff are very proud to be partnering with Green Friday and help create a better way to shop for future generations and the health of our planet.”
With an impressive array of products ranging from home needs and cleaning to beauty, fashion, sport and more, this sale has something for everyone. Making it the perfect place to pick up a great deal for the home or a gift idea for the upcoming festive season.
“As consumers become more eco-friendly, it’s important to allow for ease of purchase,” Steele says. “Green Friday offers a wonderful platform for Australians to easily purchase environmentally friendly goods, a big win for shoppers and the environment.”